Judge Leonie Brinkema finished hearing evidence as Google defends itself against DOJ allegations that it has a monopoly in ...

Sovrn is now offering its header bidding managed service, dubbed Ad Management, as self-serve software for a flat CPM fee.

It feels like the old internet." That theme has been key in Google's defense at the ad tech trial, where it has argued that ...

The Trade Desk has always positioned itself as an underdog and challenger, and the ad tech community has appreciated its stands against its Big Tech adversary, Google. But since The Trade Desk is now ...

After the antitrust trial, a Snopes executive makes a familiar case to get Google to play nicely with markets.

Google wound down its defense in the US Department of Justice's ad tech monopoly trial this week, following a week of testimony from witnesses that experts said seemed to lack credibility.

As an independent ad tech advisor, Ivan Guzenko provides professional advice to the CEO and C-level management of the company SmartyAds Inc. If Fox’s $650 million annual payment for NFL ...

By Parker Herren - 10 min 20 sec ago By Bradley Johnson - 29 min 35 sec ago By Tim Nudd - 1 hour 52 min ago By Jon Springer - 4 hours 22 min ago By E.J. Schultz - 6 hours 22 min ago By Ad Age ...