This article will help you find out not only what exactly a customer playbook is, but also how to efficiently implement one that will work for your expected business outcomes and your customers ...

Business analysis is crucial for modern enterprises. It bridges the gap between business goals and IT capabilities. Analysts ...

Over the past 20 years, technology has changed the way we communicate, conduct business, and live. It is rare to walk down a ...

The rule sets--similar to a National Football League playbook--can dictate everything ... Those integrator partners will have business-process consulting experience in specific verticals or ...

While the human-driven feedback loop has been a critical part in improving PicsArt’s products – enhancing the quality of the ...

Reed Bergman of Playbook, Inc, likes to tell a story about ... Recognize that urgency is a mindset and not a process. You’ve heard about creating brand stories but did you realize each campaign ...

Every business has distinct customers with distinct feelings, needs and preferences. It's up to you to define what your ...

Russia’s First Secret Influence Campaign: Convincing the U.S. to Buy Alaska,” by Casey Michel in POLITICO Magazine: “Russia has been peddling influence for a long time, using a playbook that ...

Inspired by members of the 2016-17 Celtics roster, the Shamrock Foundation launched an anti-discrimination and bias-prevention program called The Playbook Initiative. The program, which resulted ...

FIRST IN PLAYBOOK III ... ANTITRUST THE PROCESS — Google will begin its defense this week in the major federal antitrust trial targeting its advertising business, WSJ’s Jan Wolfe and ...