At a time when competition in the beverages market is heating up, Chauhan is focussing on the basics: expanding market reach ...

Schauna Chauhan is making a big bet on dairy, a difficult space in India, while also diversifying Parle’s portfolio ...

Parle Agro has launched an extensive outdoor campaign for its newest product, Smoodh Lassi. “Executed by Platinum Outdoor, the campaign was designed to create a massive impact during the festive ...

Parle Agro, known for driving innovation in the Indian beverage market, launches Smoodh Lassi, a fresh addition to its growing dairy portfolio that is set to redefine the Indian dairy category ...

The honourees were Parle Agro’s Schauna Chauhan; Ananya Birla from Svatantra Microfinance; Colgate Palmolive’s Prabha ...

A collection of the most-viewed Moneycontrol videos. Advisory Alert: It has come to our attention that certain individuals are representing themselves as affiliates of Moneycontrol and soliciting ...

New Delhi: Parle Agro, an Indian beverage company, has launched an outdoor campaign for its newest product, Smoodh Lassi. Executed by Platinum Outdoor, the campaign went live on October 1 and ran ...

Parle Agro 's Frooti has once again become India's second most popular mango drink, by outselling PepsiCo's Slice. The popular mango drink has taken the spot last quarter after nearly a decade ...

The 2013 Frooti ad by Parle Agro featuring Shah Rukh Khan was highly memorable for several reasons. The ad brilliantly capitalised on the star power of one of Bollywood’s most beloved actors ...

For most people, a period of disruption is the time to focus on survival. But for Schauna Chauhan of Parle Agro, the period of disruption is the time for innovation and doubling down on the growth ...

India's Dabur and Parle Agro. India has rejected demands from large global and domestic beverage firms to exempt some plastic straws from a ban that takes effect on July 1, fanning fears of ...

Makers of non-alcoholic beverages are dreading a plastic straw ban that could dent the sales of some popular products, for instance Parle Agro’s Frooti or Amul Buttermilk. Even as packaged ...