Chanel to sponsor The Boat Race from next year

French Luxury Brand Chanel To Sponsor Oxford V Cambridge Boat Race
French fashion company Chanel is to sponsor Britain's historic Boat Race between Oxford and Cambridge universities from 2025, marking its first foray into sport.
Oxford and Cambridge will compete in the Chanel J12 Boat Race from 2025
From 2025, the event will be renamed the Chanel J12 Boat Race in a partnership aimed at 250,000 spectators on the riverbank, viewers watching live on the BBC, and millions tuning in from around the world to what is one of the highlights of London’s sporting and social calendar.
Chanel dips its oar into sports sponsorship with Oxford-Cambridge Boat Race
Sponsoring a sports event for the first time, Chanel will become the top-name sponsor of the Boat Race.View on euronews
Oxford v Cambridge renamed as ‘Chanel J12 Boat Race’ after new long-term sponsorship deal
The annual University Boat Race is to be sponsored by a luxury watch as French fashion giant Chanel launches its first foray into sport.
Chanel Becomes Title Sponsor, Timekeeper of Oxford and Cambridge Boat Race
LONDON – Chanel will become the title sponsor and official timekeeping partner of the oldest major sporting event in the U.K., the annual boat race between Oxford and Cambridge universities, which takes place on the River Thames. Chanel said Tuesday it ...
Chanel dips oar into sport as Boat Race sponsor
Fashion giant Chanel has ventured into sport sponsorship for the first time after agreeing to become the headline partner of The Boat Race. The annual Thames regatta between Oxford and Cambridge Universities will be known as The Chanel J12 Boat Race after the luxury brand,
Chanel dips oar into sport with Oxford-Cambridge boat race tie-up
The annual boat race between Oxford and Cambridge universities is to be renamed after a designer watch as part of a multiyear tie-up with Chanel, in what is the French fashion house’s first foray into sport sponsorship.
CHANEL and The Boat Race announce long-term partnership
CHANEL and The Boat Race Company Ltd have today announced the signing of a long-term partnership with CHANEL as Title Sponsor and official Timekeeping
Chanel named title sponsor and timekeeper of The Boat Race
French luxury fashion house Chanel has signed a long-term partnership deal with the annual boat race between Oxford and Cambridge universities to become The
Chanel Makes Waves as Boat Race Sponsor
French luxury brand Chanel will sponsor the historic Oxford and Cambridge Boat Race in the UK next year. This marks its first sporting sponsorship, aligning with a trend among luxury brands to engage in sports sponsorships to reach broader audiences and enhance brand visibility.
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Chanel Ventures into Sport Sponsorship with Iconic Boat Race
Chanel is sponsoring the historic Oxford and Cambridge Boat Race, marking its first sports sponsorship. This move aligns with the trend of luxury brands entering sports sponsorship to reach wider ...
Luxury brand Chanel to sponsor Oxford and Cambridge Boat Race
French luxury brand Chanel will sponsor Britain's historic Oxford and Cambridge Boat Race next year in the first sporting ...