Those with color-damaged hair will by now know that once salon-exclusive brands like Olaplex are now readily available online — but that doesn’t change the fact they’re still pricey ...
The article explores how car manufacturers are often part of larger conglomerates. Brands like Audi, BMW, Toyota, and others belong to parent companies such as Volkswagen Group and Toyota Motor ...
A shopping writer tested Vionic’s Walker Strider Sneakers, and she said they feel like walking on clouds thanks to their ...
Influencer marketing has become one of the main channels for brands and consumers to interact, and minority representation ...
Biodegradable Golf Balls have the perfect brand name for its exceptional product ... ball is for a different kind of golfer. Whether you like a soft compression with a medium trajectory (Spirit ...
Time will tell if brands like PANGAIA can continue to compete and win over customers from the fast fashion industry. After all, not everyone can afford $110 grape leaf sneakers. In the same vein ...
They were amongst the first cohort of local brands that took the bold step to advertise on prime time, become household names and compete nationally with giants like Levers and P&G. Now living in ...
It's time for brands to stop acting like brands and start acting like cults. While brands chase reach, cults are powered by engagement. Traditional brands typically rely on visual identity ...
Consumers say they feel most emotionally connected with brands that come across as caring about people like themselves, according to recent research from CustomerThermometer. The report was based on ...
MUMBAI: Mahindra Group-owned premium motorcycle firm Classic Legends, which has three motorcycle brands under it, is running a marathon and will navigate any challenge in the rebuilding of the ...
It's no secret that the influencer game is evolving, and stars like Tori Deal from MTV's The ... that's redefining how personalities and brands interact. Describing Mavn as the "private jet ...