Nikola Jokic quietly debuted his first signature basketball shoe at the 2024 Denver Nuggets Media Day on Thursday.

As LeBron James closed in on the NBA’s all-time scoring record last year, Nike wanted a pair of one-of-a-kind sneakers made ...

The day an old lady ripped Shaquille O'Neal to shreds in the street was a turning point for his entire life. The post Despite ...

Drakes collaboration with Nike continues to generate buzz, with the release of the NOCTA Hot Step 2 Black set to become one ...

In the world of sneaker culture, where Jordans dominate the landscape, Deion Sanders Jr.’s line “I hold DT 96s over J’s” from his song “DT 96” may seem like a b ...

Nike's stock price has been on a tear amid hopes the global shoe and athletic apparel company's leadership change could drive ...

Jaylen Brown is no longer a sneaker free agent. He belongs to his own team, creating his own independent brand. The Boston ...

Brown turned down over $50 million in endorsement deals from other major sneaker companies, according to the 741 press release, because he wanted full ownership and creative control of his own brand.

Ja Morant's second signature shoe, the Nike Ja 2, is set to be released this week. Here's everything you need to know.

Finally, we have an answer as to what they are. Brown is going out on his own, launching his debut performance brand, 741. According to Brown’s team, he has turned down over $50 million in endorsement ...

SMART DPP, a straightforward, one-click solution for digital product passports, tailored for brands, is thrilled to announce ...

Nigo is here. Well, he’s always been here. The legendary designer has been a cornerstone of modern sneaker and streetwear ...