The mutually beneficial bond he forged over the years with Nike — which paid Dominic Ciambrone to craft sneakers for several ...

As LeBron James closed in on the NBA’s all-time scoring record last year, Nike wanted a pair of one-of-a-kind sneakers made ...

The day an old lady ripped Shaquille O'Neal to shreds in the street was a turning point for his entire life. The post Despite ...

Drakes collaboration with Nike continues to generate buzz, with the release of the NOCTA Hot Step 2 Black set to become one ...

After teases throughout the NBA offseason, Finals MVP Jaylen Brown has officially announced his performance brand, 741.

As of now, the Jordan Brand has yet to disclose any specific details about this rumored “Cave Stone” colourway for the Air ...

In the world of sneaker culture, where Jordans dominate the landscape, Deion Sanders Jr.’s line “I hold DT 96s over J’s” from his song “DT 96” may seem like a b ...

Nike's stock price has been on a tear amid hopes the global shoe and athletic apparel company's leadership change could drive ...

Jaylen Brown is no longer a sneaker free agent. He belongs to his own team, creating his own independent brand. The Boston ...

It’s been a big week for NIGO. After officially announcing his layered and long-term Nike partnership on Monday, the designer ...

As most people have undoubtedly heard, Nike and former Bape CEO Nigo have collaborated to introduce fans to a brand-new ...

Brown turned down over $50 million in endorsement deals from other major sneaker companies, according to the 741 press release, because he wanted full ownership and creative control of his own brand.