Impact BBDO Group's Ghassan Kassabji discusses Steve Jobs' legacy of simplicity, focus, and clarity days before Jobs' death ...

WARC Strategy's Lena Roland said, “Our annual report is a temperature check for how strategists feel about the state of the ...

The Kingdom’s ambitious blueprint for economic and social reform emphasises the importance of a vibrant and diverse culture, ...

WHY ATTENTION IS THE CURRENCY OF TODAY. In today’s fast-paced world, where endless distractions compete for our focus, ...

Hicham Soubra will focus on production in Saudi Arabia, where Serviceplan Arabia has opened two offices in the last two years ...

A Jack Morton report reveals consumers prefer to exchange data for an AI-driven brand experience than for cash or other goods ...

Across the marketing industry we know how to talk a good game on DEI and other key topics. It’s what we do, right? It’s in ...

Andrew Gregory will succeed the previous Marketing Director Pedro Simoes, who has been appointed as Managing Director of Ford ...

Rawan Hussein has previously worked on projects such as Expo 2020 Dubai, Ford Motor Company, Nestlé, AlSafi Danone, Unilever, ...

MMA Academy collaborated with AUD and OSN to kick off its first initiative in the region – a semester-long MBA student pitch ...

Cheval Group's Girish Nathaney makes the case against omnichannel strategies for brands, arguing that a singular focus has ...

The IV Crown Showdown campaign blends CGI and choreographed live-action to share the journey of boxers Artur Beterbiev and ...