Research Live caught up with Tatenda Musesengwa, vice-president of audiences at Savanta, to discuss the company’s new ...

International online research data and analytics technology group YouGov has appointed William Ullstein as its UK chief ...

Market research platform and prediction technology firm RIWI has signed a share purchase agreement to acquire survey ...

Ipsos’ third quarter revenue growth has stalled at 0.5% with revenue growth expectations scaled back for the rest of 2024, ...

Breakfast cereal maker Cereal Partners Worldwide (CPW), a joint venture between Nestlé and General Mills, has implemented a generative AI assistant.

Creative consistency in advertising bolsters the potential for long-term brand-building, according to an analysis by System1.