Beverage Industry, Beverage Equipment, Drink Industry, Beverage …
WEBBrewers are increasing their efforts to build sustainable and responsible supply chains. Mondelēz prepares for ‘a frugal year’ in 2025, turns to collabs, pack sizes to spur growth. Lactose-free dairy: A look at labeling standards and recommendations. Functional beverage startup Yesly’s viral social media posts underscore big ad budgets ...
Always Coca-Cola: Coca-Cola tops soft drinks brand rankings
WEBAug 20, 2021 · Coca-Cola remains the world’s most valuable soft drink brand, although Red Bull and Dr Pepper are the fastest growers, according to rankings from Brand Finance. The brand retains the title of world’s most valuable and strongest soft drink brand, with a brand value of $33.2bn – almost double that of second place Pepsi at $18.4bn.
Gatorade, Powerade & BodyArmor: How PepsiCo and Coca-Cola …
WEBMar 25, 2021 · Gatorade takes the largest share of the US sports drinks category at 67.7%, followed by Powerade at 13.7% and BodyArmor at 9.3% (Euromonitor figures for 2020). PepsiCo and Coca-Cola, therefore, dominate the market accounting for an 81% share together (and a 91% share if BodyArmor was included).
Asahi's new US start-up fund to boost low/no alcohol beverages
WEBDec 12, 2022 · Keurig Dr Pepper takes minority stake in non-alcoholic beer producer Athletic Brewing Company. Asahi will launch a start-up investment fund, the Asahi Group Beverages & Innovation Fund, in the US in January: helping the company grow its presence in low/no alcohol as well as keeping track of the latest US beverage trends.
RTD alcohol volume share set to double over next five years
WEBOct 19, 2021 · RTD alcohol volume share set to double over next five years. RTD alcohol volumes have been growing faster than any other major drinks category since 2018, and are expected to significantly outperform the wider beverage alcohol market over the next five years, increasing their market share to 8% by …
US alcohol consumption shifts back towards the on-trade
WEBJun 10, 2021 · Processing equipment & systems, automation, control. Alcohol volume continues to shift from off-premise channels back to on-premise establishments, according the latest figures from Nielsen. As a growing number of Americans become fully vaccinated, and bars and restaurants expand their capacity, more sales are being seen in the on-trade.
Corona crowned the world’s most valuable beer brand
WEBJun 2, 2021 · Defying an unfortunate name association, Corona has come out on top as the world’s most valuable beer brand, according to Brand Finance’s 2021 rankings. While it was hit by a drop in brand value, Corona remains the world’s most valuable beer brand. Belgian beer brand Michelob is the fastest growing brand, posting 39% growth in brand value.
Six consumer trends for beverage brands to target in 2021
WEBDec 21, 2020 · The idea of ’treating yourself’ after a bad week has had, let’s say, even more resonance in 2020. While of course there’s a need for people to exercise caution around drinking as a stress reliever or treat, we’ve definitely seen a number of brands reporting that consumers have been ’trading up’ and buying more …
PepsiCo speeds new functional drink Driftwell to market
WEBSep 17, 2020 · Driftwell will be available nationwide across the US starting in December. A 10 pack online will have a suggested retail price of $17.99. A launch on retail shelves is set to follow in select markets at the beginning of 2021. PepsiCo is launching Driftwell: a functional beverage containing L-theanine to promote relaxation.
Nitro Pepsi launches in the US: ‘We’re reimagining the cola …
WEBFeb 24, 2022 · Nitro Pepsi – which uses nitro tech to create a drink which departs from traditional soda in terms of look, taste and drinking experience – will launch in the US next month. “Much like how nitrogen has transformed the beer and coffee categories, we believe Nitro Pepsi is a huge leap forward for the cola category and will redefine cola for years to come,” says the company.